Working directly with legendary NYC artist Eric Haze [Def Jam, Public Enemy, EPMD, Beastie Boys, et al] I directed a video for the 35th Anniversary G-Shock release event at Madison Square Garden. In addition, I shot all the product photography for the social media launch for this 35th Anniversary Haze G-Shock watch. 

Director/Photographer Sam Cole

Creative Director Eric Haze

Additional Camera Oliver Jevremov

Editor Jason Diaz

Assistants Evan Elwell and Ambrose Carroll